To all of our wonderful clients and partners, we would like to thank you for your business and support during the past year.
May you have a very Merry Christmas!
Season’s Greetings to our partners around the world
from LunaSol Media
Vreugde met die feestyd/feesseisoen
كل عام وأنتم بخير
Příjemně prožité svátky
Glædelig jul og godt nytår
Beannachtaí na Féile
새해 복 많이 받으세요.
Поздравляем с праздниками
Felices Fiestas / Felices Pascuas (Spain / Latin America)
பண்டிகைக் கால வாழ்த்துக்கள்
Cyfarchion y Nadolig
We are excited to attend one of our favorite tradeshows, Affiliate Summit East 2016 at the Marriott Marquis in New York City. The show runs from July 31st to August 2nd and features every facet of online marketing you can think of.
Tickets generally sell out, due to its well deserved popularity among the performance marketing crowd. There are several tracks for both the newbie and the advanced online marketer.
Our team will be holding meetings to discuss what we do best, performance marketing via permission based email marketing, list management and co-registrations. If you would like to set up a meeting, contact us today.
The LunaSol team will be at LeadsCon Las Vegas from March 15 – 17th! We look forward to meeting with current clients and prospective ones to discuss how our company can help you monetize your database with our list management service. Click here to book a meeting today.
Our CEO, Danay Escanaverino, is speaking at CCIC Las Vegas on March 19, 2015 about Owning Your Online Brand. If you are planning to be in Las Vegas, contact the event organizer, Jewels Muller by visiting the ChicksConnect.com website and mention this post for your free tickets.
The Chicks Connect Inspiration Celebration Comes to Las Vegas
Special Event Celebrates Women in Life and Business
Las Vegas, Nevada, March 17, 2015 The Chicks Connect Mastermind Support Network (ChicksConnect.com) is pleased to announce the Chicks Connect Inspiration Celebration on March 19, 2015 in Las Vegas, Nevada. The all day celebration will bring together local women and feature experts in leadership, fashion, happiness, social media, safety, and online marketing to celebrate women in life and business. The event location is sponsored by the Innevation Center and will be held at their location, 6795 S Edmond St, Las Vegas, NV 89118.
CCIC Las Vegas will begin at 8 a.m. Thursday, March 19, and conclude at 5 p.m. local time. There will be a family potluck BBQ Dinner Social function to follow from 7 p.m. to 9 p.m. The morning sponsor is Phyllis Benstein with Monat, and Dress for Success Southern Nevada is the featured charity and will be accepting business attire donations.
Women who attended the CCIC January 2015 event in Portland, Oregon had this to say,
“My cup runneth over! Friends, business, and support!!! I’m even making friends across the states and meeting them when I visit!” Dawn Hartwell Damsel in Defense.
“Made so many good friends in Chicks. Now I’m busy packing and moving back to Canada where I’ll launch more Chicks groups!” Shari Price Mary Kay.
Speaker Presentations Include:
Corinne McElroy ~ The Leader’s Journey: Discovering your Leadership Impact
Danay Escanaverino ~ Own Your Online Brand
Phyllis Marlene Benstein ~ E=MC2 Your Personal Power and Presence… Unleashed
Tiffany Almazan ~ The Happiness Factor
Patti Stewart ~ Mini Self Defense Class
Entrance is free, and raffle tickets will be sold for gift baskets to raise funds for Dress for Success Southern Nevada. Attendees are encouraged to bring a donation of business attire for the charity.
ABOUT CHICKS CONNECT
Chicks Connect is a Mastermind Support Network dedicated to connecting women, guiding them into action, holding them accountable for personal and professional growth and development all built on a foundation of love, fun, friendship, service and support. Chicks Connect is currently looking for leaders to launch Turn Key Mastermind Chapters online and locally. To learn more about Chicks Connect and to register for the event in Las Vegas, visit their website. www.ChicksConnect.com
Event Information https://www.chicksconnect.com/ccic-vegas-2015/
Registration Link https://ampros7.infusionsoft.com/app/page/ccic_vegas_2015
Chicks Connect, Inc
Lake Oswego, OR
Tel: 541 390-9873
Are you wondering why your posts don’t get enough likes or even views? Friending someone or having them like your page does not guarantee that they will ever see your posts. In fact, the only guarantee is that 96% of fans NEVER go back to a Facebook page after their first engagement. More than that, the average number of people who see your posts in their news feed is only 16%.
It would be impossible for the average person with their hundred or so friends and fifty-ish liked pages to see all of their connections’ posts. This would lead to everyone having to go through thousands of posts daily, and no one, except maybe teenagers, really has that kind of time.
Facebook’s answer to this is their algorithm “EdgeRank”. In essence, they are making assumptions about your popularity by giving weight to certain actions such as likes, shares, and any kind of engagement that your friends and fans take.
YOUR answer to EdgeRank is to manipulate that algorithm. The best way to do this is to share posts that entertain and capture your fans’ interests. Your goal is to get on their news feed, and the following steps will help you achieve this.
1. Play Around
Play with your fans, and get them interested in what you have to say. Create highly shareable posts that have absolutely NOTHING to do with your business. You will promote your business later, but first you need fans to actually SEE what you have to share. You also want to create a relationship with them before you start pitching them.
Use the 3 Es – Engage, Educate and Empower. Posts that Engage fans are things like funny videos and memes or time-wasters that people can’t help to engage with. When you educate your fans by offering information that helps them learn something, they immediately want to share the news. Empowering your fans by posting content that makes them feel good is a great way to keep a positive association with your brand.
2. Use Images
Choose a high quality rectangular image. Its width should be about 400 or 500 pixels. Choose a short title and write it in all caps. Link it with a strong call to action. You can ask a question or their opinion in another call to action.
A great tool to use that will ensure your images are the correct size on most popular social platforms is Social Media Image Maker
3. Post Frequently
Always keep in mind that the more posts you make, the more often you’ll be seen. Post at least two to five times every day. If you can spend the time, you can even post 10 or more times per day. Remember, most of your fans will only see 16% of your posts, so if you post 10 times daily, some fans will see one or two of those. Make sure to provide 2/3 shared content and 1/3 original content.
Shared content can be an article that you think your fans may like or sharing posts that you believe they will enjoy.
4. Congratulations Facebook
There are two words that Facebook seems to like a lot; Congratulations and Facebook. Make it a habit to congratulate your new users and mention Facebook in your posts as often as you can.
5. Post Questions
People love to share their ideas and opinions about things. Involving your fans in your product decisions is a great way of engaging them . How can you do this? Ask questions! Fill in the blank questions are always entertaining. Post a short sentence and let them provide the missing word!
Photo captions are also a great way to involve fans. Pick an image that will tempt them to participate. Provide a short description inviting fans to write a caption.
6. Action & Tracking
Give yourself 30 days to implement this strategy. Write at least two to five posts everyday using the methods shared above. If you can create more, then go ahead, you will not overwhelm your fans since they will only see a small percentage of your posts anyway.
Ask your friends to share, comment and like your posts. Make sure to share your page posts on your own Facebook page. Begin Share Wheels in your groups. If you want to be a part of a group that already shares and comments on your posts, then become a part of the ChicksConnect Saturday Share Wheel!
Facebook stats give us all the information we need to know if we what we are doing is having an impact. Track the results of your efforts by checking the stats of your page before you start doing anything. Then, check at least one time every week, but preferably daily. After 30 days, check your stats again, and you will see your engagements go up. This is when you can post content related to your business. Then check your stats again when you change the type of content to see its impact.
When you follow a plan to increase your engagement, the results will follow and you will start to see more activity on your page and from your fans. Start today, be consistent and follow your plan daily, and soon you will be manipulating Facebook.
Your online reputation is as important as your real life reputation but more difficult to control. Once something negative about you or your business shows up online it becomes a permanent record that anyone who looks you up can find.
There are five major threats which your online reputation might suffer from.
- Negative bloggers: If one influential blogger starts feeling negative about your product, service or the company as a whole, his perception will reflect on their blog. The negative image of your service/product/brand will spread quickly and can influence his readers and followers against you.
- Rip-off report: the strongest and largest online platform to report against any “scam, fraud, complaint or review on any type of company, individual, service or product”. Google gives this site a lot of authority and anything posted on it will be reflected on search results whenever someone searches for your company.
- Dissatisfied customers: Most online reviews are made by dissatisfied and angry customers. Just one bad review across several review sites can tarnish your good name online.
- Paid Attacks: Your competitors may pay people to write negatively about your brand.
- Former Employee: An angry ex-employee can also cause damage to your brand online, especially if they feel
Due to overwhelming demand from our clients, we have added Online Reputation Management (ORM) to our services in order to assist our clients in erasing any negative listings from the first page of Google or Bing search results.
Take charge of your brand and OWN every search result about your company, name or brand. Contact your LunaSol Media representative today to find out how we can achieve this for you in as little as one month.
Click here to contact your LunaSol Media rep.
The team is at work on an exciting new experiential marketing campaign for our Hispanic Market Research clients.
If you don’t know what experiential marketing is, check out a recent article from the NY Times. While experiential marketing has been around for quite some time, we at LunaSol Media are bringing a Hispanic twist to the scene.
FORT LAUDERDALE, 8 de febrero de 2013 — LunaSol Media, una agencia de mercadeo global que ofrece ventas y clientes potenciales a los anunciantes en América Latina, España y Estados Unidos, anunció la expansión de la división de marketing por correos electrónicos, permitiéndolos llegar a un público más amplio de consumidores en América Latina. El número de direcciones de correo electrónico en la base de datos LunaSol Media ha crecido un 30% a más de 25 millones de consumidores.
Los datos se adquieren a través de asociaciones estratégicas de gestión de listas. LunaSol Media verifica que los consumidores han optado por participar de las promociones de los sitios asociados, y luego gestiona el ciclo de marketing por correo electrónico incluyendo todas las confirmaciones, los mensajes transaccionales y la higiene de la lista. “Esto permite que los propietarios de listas se enfoquen en su negocio principal mientras mantienen y monetizan una base de datos activa, comentó Danay Escanaverino, presidenta y directora general de la empresa.
Los métodos de LunaSol Media permiten a sus clientes acceso a listas con criterios demográficos y de comportamiento, como la ubicación, la edad, hábitos de compra y mucho más, para permitir la segmentación y la focalización específica. La empresa gestiona bases de datos en los siguientes países, Argentina, Bolivia, Brasil, Colombia, Chile, Guatemala, México, España, Perú: y Venezuela.
“El crecimiento de nuestras bases nos permite satisfacer la demanda cada vez mayor de los anunciantes que buscan consumidores latinoamericanos,” dijo Danay Escanaverino. “En general, hemos aumentado nuestras asociaciones en mercados importantes como Argentina, Brasil y México, y continuaremos creciendo a medida que la demanda siga creciendo.”
Como el número de anunciantes en línea en América Latina crece, la necesidad de fuentes de tráfico aumenta, y LunaSol Media está en condiciones de satisfacer esa necesidad.
Acerca de LunaSol Media
LunaSol Media, es una empresa global que ofrece servicios de mercadeo en linea a los anunciantes en los Estados Unidos, Latinoamérica y Europa. Las principales fuentes de tráfico son sitios propios, sitios asociados e gestionados y la gestión de listas de correo electrónico.
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Para obtener más información acerca de LunaSol Media, puedes visitar http://www.lunasolmedia.com.
Para consultas, los anunciantes interesados deben visitar http://www.lunasolmedia.com/contact.php .
FORT LAUDERDALE, FL, January 22, 2013 — LunaSol Media, a global performance marketing agency delivering quality sales and leads to advertisers in Latin America, Spain and the United States, recently announced that they have expanded their opt-in mailing division which enables them to reach larger consumer audiences in Latin America. The number of email addresses in the LunaSol database has grown by 30% to over 25 million consumers.
Data is acquired through list management partnerships where LunaSol Media verifies opted in data from partner sites, managing the email marketing cycle including all confirmations, transactional messages and list hygiene. This allows list partners to focus on their core business while maintaining and monetizing an active database of engaged clients.
Marketers can select prospect records by any demographic and behavioral criteria including location, age, behavior and more to allow for specific segmentation and targeting. In addition, new services are available including email validation, reverse email append, and email verification.
“The new data enables us to meet growing advertiser demand for consumer marketing in Latin America,” Said Danay Escanaverino, CEO. “Overall, we have increased recruitment in key markets such as Argentina, Brazil, and Mexico, and we will continue to grow these markets as we bring on more list management partners.”
LunaSol Media’s manages databases in the following countries:
As the number of online advertisers in Latin America grows, the need for traffic sources increases, and Lunasol Media is positioned to meet that need.
LunaSol Media, is a global performance marketing company delivering quality leads and sales to global advertisers in the United States, Latin America and Europe. Primary traffic sources are proprietary sites, fully managed partner sites and email list management.
Simply put, LunaSolMedia’s sole purpose is to work with our clients to acquire new customers and generate sales worldwide.
We successfully deliver new clients and sales through our suite of performance marketing services.
Our services include Lead Generation, Search Marketing, Creative Development and Social Media Marketing in the United States, Latin America and Europe.